On April 4th, 2017 the citizens of Kansas City, Missouri were given the chance to vote on one of the most groundbreaking things to happen to animal sheltering in Kansas City - a brand new facility to replace the old and outdated city animal shelter. While the idea came years ago, the campaign, called Raise The Woof, dedicated months to getting the word out to voters. The campaign logo was designed by the amazing Willoughby Design out of Kansas City, and was put in my hands to create marketing materials for the campaign. Included were print and digital graphics of all platforms - social media, billboards, commercials, and even items like yard signs. Needless to say, Kansas Citians got out to vote and said "Yes" to pets, passing the vote by 67%. I also created this video to give voters one last push the evening before April 4th. The new shelter is set to open in Fall 2019.